reach out to people who upvoted / commented

similar products

Join / contribute to relevant communities (Slack,

CIRCLE, FACEBOOK GROUPS, DISCORD, ETC.)

Reply to relevant questions on forums (e.g. Reddit,

Quora, Indie Hackers, etc.)

ASK FOR FEEDBACK TO PEOPLE WHO LAUNCHED BEFORE

Create a public roadmap

Share your progress and keep a changelog

Create a community to talk to your users

Start a blog and write about your product

Ask for feedback ABOUT YOUR PRODUCT

CREATE SUPER VALUABLE CONTENT TO HELP YOUR USERS

SO THEY’LL HELP YOU WITH YOUR PH LAUNCH LATER

Prepare social media posts

Prepare announcements for communities / FORUMS

Prepare an email SEQUENCE

PREPARE A WEBSITE BANNER

Reach out to your connections

find a hunter to list you ON PH (use cold email)

prepare the PH post

→ tag line, topics, download link, status,

thumbnail, gallery PICTURES, youtube video,

description, offer, maker’s comment, first com.

Pick a date and time (monday to thursday, 12:01 PST)

send the ph post + time and date to your hunter

Clear your calendar 1 day before, during, and after

ask YOUR TEAM TO create a ph account and upvote

other products for 6 days to warm their account

add the upvote button on your website

add a website banner to your website

Update your social media profiles with THE PH link

announce the launch with your email list

Post in your community + those you are part of

reply to all comments ON THE PH LISTING

Share the news on social media (you and your team)

make your team upvotes and comments

SHARE WITH YOUR CONNECTIONS

don’t spam people

don’t reward people for an upvote

don’t ask for an upvote, instead ask for a support